Storytelling is as old as humanity. For millenia it was the primary way of passing along information from one generation to the next, long before the written word even existed. Often stories carried the secrets to survival of a community or culture. Wrapped within stories, these critical insights to survival and success were more likely […]
The importance of ‘Storytelling’ in Video Production
Everyone loves to hear a good story. Whether it is a story in a book, movie, TV show, or conversation, a good story can intrigue and captivate almost anyone. So it should come as no surprise that storytelling is becoming a trend in video production as well. Companies are using storytelling in corporate videos, television advertising […]
Equipment to produce professional in-house web videos
Looking for tips on selecting Professional Video Production Cameras and Equipment for your in-house video production? In this post we’ll deliver some guidelines to help you choose the right video camera.
Web Videos Help Convert Visitors to Leads and Customers
More stats on the benefits of web videos. In this third post of the series, we review credible statistics that show how web videos improve website conversions – delivering more transactions, more new sales leads, and more new customers.
Videos Improve Website Engagement
More stats on the benefits of web videos. In this second post of the series, we review credible statistics that show how web videos improve visitor engagement on your website.
Videos Increase Web Traffic via SEO
More stats on the benefits of web videos. In this post we review credible statistics that show how web videos improve your organic search traffic.
The Benefits of Video Marketing
If the goal of your website is to attract and engage quality visitors, and convert to visitors to sales leads and customers, then having videos on your site is an absolute must. To help convince your team to add video to your website, here are some important recent statistics from credible research and sources.