Need to improve website conversions? Here are some awesome, recent statistics on how videos will help you turn your website visitors into sales leads and customers.
About 46% of people say they’d be more likely to seek out information about a product or service after seeing it in an online video. (Source: Oracle)
- Retail site visitors who view video stay two minutes longer on average and are 64% more likely to purchase than other site visitors (Source: ComScore)
- Visitors who view product videos are 85% more likely to buy than visitors who do not. (Internet Retailer)
- Using video on landing pages can increase conversion by 80% (Source: EyeViewDigital.com)
- Need more? The infamous Will It Blend campaign wasn’t just created to get 700,000 YouTube subscribers, it shifts actual units for Blendtec. Sales are up 700% since the campaign began.
Check out these related posts for additional statistics on the benefits of web videos:
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